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ZDNet Australia attracts the largest audience of business technology influencers.

About ZDNet Australia

ZDNet Australia (www.zdnet.com.au) is where technology means business. ZDNet Australia attracts the largest audience of business technology influencers, who come for the latest coverage and analysis of how technology impacts business.

Business leaders and decision makers including CEOs, CIOs and IT professionals at all levels value the site due to its extensive resources, enabling them to make the most out of technology for their business challenges.


ZDNet Australia features include:

  • Breaking news
  • Reviews
  • Video
  • White papers
  • Case studies
  • Insight

Recent highlights

  • AusCERT 2008 . The ZDNet Australia team covered AusCERT 2008, one of the years key events for Australian security. Remember to check out the photos .
  • In May 2008, ZDNet Australia was the official online media partner of CeBIT 2008 . During the three day conference, the ZDNet Australia team held a large interactive stand featuring a media centre, live interviews, interactive gaming and a chance to meet the readers and conference goers.

more events»

Audience

  • 72% male; 28% female*
  • 63% manage other staff****
  • Approximately 15% manage over 10 employees****
  • 33% are senior management - CEOs, General Managers or department heads****

Monthly Site Traffic

  • Over 350,000 AU unique browsers monthly**
  • Over 1.2 million AU page impressions monthly**
  • 200,000 newsletter subscriptions***

Buying Power & Influence

  • 33% involved in workplace tech purchases****
  • 29% suggest or specify products or vendors****
  • 20% offer advice to 6 or more people a week****

Key Stats

  • Largest AU IT resource library - Over 70, 000 whitepapers, webcasts & case studies***
  • Engaged audience - 13, 000 responses to ZDNet Australia articles in 2009***
  • 3 million downloads of Broadband Speed Test since launch in 2007***

*Nielsen NetView data December 2009
**Nielsen Market Intelligence Q4 average 2009
***Internal Site Data 2010
****ZDNet Australia Business & Technology Audience Survey 2009

ZDNet Australia Twitter Feed

Twitter fan? Follow ZDNet Australia and keep up to date with the latest breaking news and trends.


ZDNet Australia Team

Meet the ZDNet Australia journalists that bring you the latest news, reviews and more...

Brian Haverty

Editorial Director

Brian Haverty is Editorial Director for CBS Interactive in Australia and is responsible for the company's CNET Australia, BNET Australia, GameSpot AU, TV.com and ZDNet Australia. Read more.

Suzanne Tindal

News Editor

Suzanne Tindal enters the ZDNet Australia team with a passion for cutting edge innovations that will make life more manageable. Read more...

Irene Mickael

Sub-Editor

Irene joined CBS Interactive Australia in April 2008 as chief sub-editor. Read more...

 

Liam Tung

Journalist

Liam joined ZDNet Australia as a senior journalist in July 2007. Prior to ZDNet Australia, Liam was the editor at Image & Data Manager Magazine (2005 - 2007), where he covered content management technologies for the print and online arms of the publication. Read more...

Craig Simms

Reviews Editor

Craig Simms is the Reviews Editor at CNET Australia and ZDNet Australia, focusing on PC hardware, accessories and business products for both sites. He is also responsible for identifying new opportunities for the reviews channels on both sites, to better serve the readers. Read more...

Latest Survey on ZDNet Australia

ZDNet Australia Survey
National Broadband Network Survey


There are only three words on the lips of those currently working in Australia's telecommunications industry: National, Broadband, and Network. Kevin Rudd and Stephen Conroy's plans to bring fast broadband to the masses is the hot topic of 2008.

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