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ZDNet Australia attracts the largest audience of business technology influencers.

About ZDNet Australia


ZDNet Australia (www.zdnet.com.au) is where technology means business. ZDNet Australia attracts the largest audience of business technology influencers, who come for the latest coverage and analysis of how technology impacts business.

Business leaders and decision makers including CEOs, CIOs and IT professionals at all levels value the site due to its extensive resources, enabling them to make the most out of technology for their business challenges.


ZDNet Australia features include:

  • Breaking news
  • Reviews
  • Video
  • White papers
  • Case studies
  • Insight

Recent highlights

  • AusCERT 2008 . The ZDNet Australia team covered AusCERT 2008, one of the years key events for Australian security. Remember to check out the photos .
  • In May 2008, ZDNet Australia was the official online media partner of CeBIT 2008 . During the three day conference, the ZDNet Australia team held a large interactive stand featuring a media centre, live interviews, interactive gaming and a chance to meet the readers and conference goers.

more events»

Audience

  • 78% male; 22% female*
  • 63% manage other staff****
  • Approximately 15% manage over 10 employees****
  • 33% are senior management - CEOs, General Managers or department heads****

Monthly Site Traffic

  • Over 377,000 AU unique browsers monthly**
  • Over 1.1 million AU page impressions monthly**
  • 210,000 newsletter subscriptions***
  • Broadband Speed Test receives over 110,000 page impressions monthly***

Buying Power & Influence

  • 33% involved in workplace tech purchases****
  • 29% suggest or specify products or vendors****
  • 20% offer advice to 6 or more people a week****

Key Stats

  • Largest AU IT resource library - Over 70, 000 whitepapers, webcasts & case studies***
  • Engaged audience - 13, 000 responses to ZDNet Australia articles in 2009***
  • 3 million downloads of Broadband Speed Test since launch in 2007***

*Nielsen NetView data June 2010
** Nielsen Market Intelligence Q2 average 2010
***Internal Site Data 2010
****ZDNet Australia Business & Technology Audience Survey 2009

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ZDNet Australia Team

Meet the ZDNet Australia journalists that bring you the latest news, reviews and more...

Brian Haverty

Editorial Director

Brian Haverty is Editorial Director for CBS Interactive in Australia and is responsible for the company's CNET Australia, BNET Australia, GameSpot AU, TV.com and ZDNet Australia. Read more.

Suzanne Tindal

News Editor

Suzanne Tindal enters the ZDNet Australia team with a passion for cutting edge innovations that will make life more manageable. Read more...

Irene Mickael

Sub-Editor

Irene joined CBS Interactive Australia in April 2008 as chief sub-editor. Read more...

 

Josh Taylor

Journalist

Josh Taylor is a journalist who loves news and all things online. He broke into the tech journalism space in May 2010 when he joined the ZDNet Australia team. Read more...

Craig Simms

Reviews Editor

Craig Simms is the Reviews Editor at CNET Australia and ZDNet Australia, focusing on PC hardware, accessories and business products for both sites. He is also responsible for identifying new opportunities for the reviews channels on both sites, to better serve the readers. Read more...

Latest Survey on ZDNet Australia

ZDNet Australia Survey
National Broadband Network Survey


There are only three words on the lips of those currently working in Australia's telecommunications industry: National, Broadband, and Network. Kevin Rudd and Stephen Conroy's plans to bring fast broadband to the masses is the hot topic of 2008.

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